Her Wardrobe is an online women designer wear rental company with a store in St.Kilda, Melbourne
The biggest challenge: To rent out designer wear to a young audience (18-34) that knows their Gucci from their Prada. And break a few myths surrounding the rental market such as hygiene, sizing (especially when buying online last minute for an event)
Optimized the online store for conversions
Ran Facebook & Google Ads
Capitalised on major Events (Derby, Christmas, new year parties)
We decided Facebook & Google Shopping were our best avenue.
Here's how we utilised it to achieve unreal results:
Identify various audience personas Created
Google Shopping ads created the right buzz when someone was searching for designer wear
Advertise heavily on Instagram
What we achieved in under three months:
3.57X
ROAS
235%
more traffic
29%
revenue increase
KEY TO UNLOCKInG THE BAFFLING WORLD OF FACEBOOK ADS
Peita Davis Founder/Director, GingerFinch
I previously had terrible ROI from Facebook ads and I was convinced they would never work for my business. But after working with Digital Street for even one month, I started seeing a huge jump in sales and email list sign-ups.
VEENA IS THE KEY TO UNLOCKING THE BAFFLING WORLD OF FACEBOOK ADS
helps you make Ads happen.
Stephanie Waters - Director, Content Smith
She enabled me to manage a client’s campaign and achieve a good ROI. The range of ads produced and her proactive nature to help and give updates on the campaign made the process less stressful. She cared about the overall sales pipeline, not just the ads, and made sure the main points of contact for the campaign were optimised to deliver the desired results.
VEENA IS THE KEY TO UNLOCKING THE BAFFLING WORLD OF FACEBOOK ADS
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E-Commerce
5 TIMES ROAS
300% return on ad spend for a women's fashion brand
