Melbourne based, Allora Capes, smashes ROAS within two months of working with us
Allora Capes is designer Tabatha’s dream. A Melbourne based seasonal business (sells only winter coats, capes, knitwear & wraps), Allora Capes is targeted at stylish modern mature women who appreciate luxury goods. The biggest challenge for us was to sell $700 products online to very fashion-conscious & aware target group in a really short time- given the seasonality of the product
The biggest challenge was a non-existent social media presence and a website low on conversions. To do this fast, we did just three things:
Optimized the online store for conversions
Ran Facebook Ads
Google Shopping Ads
We decided Facebook was our best avenue.
Here's how we utilised it to achieve unreal results:
Tested more than 10 cold audiences based on Interests, Lookalikes
Segmented Placement & Targeting and Sequential Retargeting
Dynamic Product Ads & Email marketing
What we achieved in under three months:
x8
ROAS
100%
more traffic
400%
revenue increase
KEY TO UNLOCKInG THE BAFFLING WORLD OF FACEBOOK ADS
Peita Davis Founder/Director, GingerFinch
I previously had terrible ROI from Facebook ads and I was convinced they would never work for my business. But after working with Digital Street for even one month, I started seeing a huge jump in sales and email list sign-ups.
VEENA IS THE KEY TO UNLOCKING THE BAFFLING WORLD OF FACEBOOK ADS
helps you make Ads happen.
Stephanie Waters - Director, Content Smith
She enabled me to manage a client’s campaign and achieve a good ROI. The range of ads produced and her proactive nature to help and give updates on the campaign made the process less stressful. She cared about the overall sales pipeline, not just the ads, and made sure the main points of contact for the campaign were optimised to deliver the desired results.
VEENA IS THE KEY TO UNLOCKING THE BAFFLING WORLD OF FACEBOOK ADS
more case studies
Explore more work from some of our amazing clients.
